Skip to main content
Get In Touch

Let's shift a paradigm, or at least find yours.

Perhaps your digital product isn't performing the way it should. Do users drop off, do you think conversion suffering, maybe the interface feels wrong — but you can't quite articulate why. That's where we come in.

Direct Email hello@paradigmsolutions.llc

We respond within one business day. No pitch decks required — let's talk first and do NDA's later.

What We Do
01

UX Audit & Redesign

Fresh-eyes evaluation of where your digital product is losing people — and why. Followed by hands-on redesign that reframes the experience around how users actually think and navigate, not how they were assumed to.

02

Digital Product Design

Full UX and UI design for websites, platforms, and applications. From information architecture and interaction design through to polished, production-ready interfaces built to scale.

03

Visual Design & Systems

Interface design, brand expression, and design systems that make usability visible. The layer where paradigm thinking and craft converge into something cohesive you can ship and maintain.

04

Experiential Design

Physical environments and large-scale live experiences — from air show exhibition floors and corporate headquarters to branded environments and event activations. The same paradigm-first thinking applied to spaces people move through and remember.

The Principal

Meet the person behind the work.

Background & Philosophy

Building a bridge between creative thinking and paradigm work.

Matt Ellinger is the Principal & Founder of Paradigm Solutions LLC. With more than two decades of experience as a designer, strategist, and creative consultant, he has helped organizations — from startups to Fortune 500s — see their most persistent challenges through a new lens to achieve fundamentally better solutions.

"With understanding comes clarity. I find myself digging to understand a topic so that I can better solve a problem. Let's explore the 'why.'"

Matt's work has always begun with a simple but powerful question: why does this problem keep happening? That inquiry — into the paradigm beneath the problem, not just the surface symptoms — is the foundation of everything Paradigm Solutions does. It's design thinking applied at the level of mental models.

Before Paradigm Solutions, I worked with agency and in-house teams on several $10M events. I've been the production design, art & creative direction, UX/UI architect, or experience director bend a lot of projects. I've worked with many brands in nearly as many sectors. Some you may have heard of — Disney, IBM, Procter & Gamble, Raytheon, MetLife, Monster, Durcell, MAPFRE, and others. I'm based in beautiful rural Vermont.

He holds a degree from Plymouth State University (Magna Cum Laude) and lives and works in Vermont, where he also coaches skiing and volunteers with his local mountain bike community.

Design Thinking Brand Strategy Customer Experience Strategic Facilitation UX / UI Systems Thinking Organizational Change
Start a Conversation

Do you have an existing problem or one yet to be solved??

Tell us about what needs fresh eyes.
Any theories? You don't need to have the answer — just describe what's frustrating you about it.

Email
hello@paradigmsolutions.llc
LinkedIn
Matthew Ellinger
Design & Portfolio
ellingerdesign.com

Your message goes directly to Matt. No sales queue, no auto-responder.